Part-Time Ecommerce Marketplace Specialist-Hybrid-Johnston & Murphy

About Johnston & Murphy

Craftsmanship, innovation, style, and service are the hallmarks of Johnston & Murphy. Founded in 1850, our heritage includes over 170 years of making shoes for every US President since Millard Fillmore. Over the years our brand has evolved to meet and exceed the needs of our loyal consumers. Today, we are a footwear-focused, multi-category, multi-channel, premium lifestyle brand with an expanded offering including footwear, apparel, and accessories for work and play. Our ongoing goal is to create a world class experience in everything we do through an unwavering commitment to quality, service, and growth. We also believe in having fun along the way. This belief is reflected in the warmth of our people and our inclusive and supportive culture.

Job Summary

As the Ecommerce Marketplace Specialist, you will be responsible for maximizing the visibility of the Johnston & Murphy brand and driving sales growth across digital marketplaces. You will ensure that all product information and marketing assets are distributed and represented accurately across all marketplaces. The ideal candidate will be a self-starter with exceptional organizational skills and attention to detail.

How You Will Make an Impact

• Develop and execute strategies aligned with overall business goals, focusing on driving sales and increasing visibility of Johnston & Murphy across various marketplaces.
• Coordinate with cross-functional teams to determine the product assortment for Amazon and other marketplaces on a seasonal basis.
• Manage the relationship with third party marketplace provider. Understand all operational processes and serve as the liaison for any needs between the DC, accounting, IT, merchandising and marketing teams.
• Ensure that product information and marketing assets are distributed accurately to all partners and that listings are optimized according to each marketplace's specifications.
• Proactively identify and troubleshoot issues, correcting any missing information, pricing and inventory discrepancies.
• Ensure all listings have on-brand content that effectively promotes the product's features and benefits and value proposition.
• Maintain and distribute regular performance reporting and make recommendations on product assortment and marketing strategy based on what is working in each marketplace.
• Set up, optimize and analyze advertising campaign performance to achieve effective return on ad spend.
• Collaborate with the marketing team to ensure that advertising efforts are aligned with product launches, promotions, and overall brand messaging.
• Monitor consumer shipments and communication to ensure that customer expectations are being met.
• Perform keyword research and maintain product attributes to ensure product listings are optimized for SEO on marketplaces and for johnstonmurphy.com.
• Stay current with industry trends and conduct regular competitive analysis to identify opportunities and areas for improvement.
• Develop an understanding of the broader Ecommerce business and assist with general Ecommerce functions, as needed.

Experience and Skills You'll Need to Have

• 4+ years' relevant experience.
• Bachelor's Degree.
• Seller Central and Amazon Advertising experience preferred.
• Experience working in a fast-paced environment and the ability to respond quickly to changing business needs.
• Strong organizational skills with focus on attention to detail and accuracy.
• Proactive self-starter with the ability to work well independently.
• Ability to think critically and solve problems.
• Process-focused.

Johnston & Murphy is part of Genesco Inc. - a footwear focused, Nashville-based specialty retailer and branded company with more than 1,400 stores throughout the U.S., Canada, the United Kingdom, and Ireland.

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